MILLER LITE CANTROLLER - EXPERIENTIAL

Miller Lite and DDB needed to launch the The Cantroller in a big way so we helped them create an epic "drop" to launch this product during E3, one of the biggest gaming events of the year. Not only did we generate a lot of buzz for the brand, but we stayed authentic to an audience that calls BS on brand partnerships. 

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AWARDS:
2020 GOLD EX AWARD Experiential 
2021 BRONZE CLIO Experience/Activation