KITCHENAID APPLE CHALLENGE

We partnered with Food Network and Geoffrey Zakarian to create a cooking challenge to show off our new suite of appliances.

COMPETITION LAUNCH: We launched the program with teaser videos, banners social posts and print.

:90 TEASER + INSPIRATION VIDEO

:15 TEASER VIDEO

MICROSITE: We received over 1,000 recipe submissions for the contest.

FINALIST VIDEO: We captured the cook-off and shared the content across Food Network and KitchenAid's website + social platforms.

HIGH IMPACT PRINT: We created a high impact print piece featuring the winning recipes and our products.