COVERGIRL RANTIN' & RAVEN
As the official beauty sponsor of the NFL, CoverGirl came to us for a standard make up sampling experience. We turned it into so much more by taking women off the sidelines and putting them into the spotlight with the first-ever all-female football pregame show.
CASE STUDY VIDEO:
CASE STUDY VIDEO:
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:60 SOCIAL TEASER
ANTHEM VIDEO
AWARDS:
2018 SILVER CLIO Experiential
2018 BRONZE CLIO Social Good
2018 EX AWARD Best Sports Activation
2018 PLATINUM PRO-AWARD Best in Show
2018 GOLD PRO-AWARD Best Entertainment Sponsorship
2018 GOLD REGGIE Sponsorship and Licensed Property Campaign
2018 SILVER REGGIE Experiential Marketing Campaign
2017 BRONZE CLIO Branded Entertainment
2017 SHORTY Social Good
2018 SILVER CLIO Experiential
2018 BRONZE CLIO Social Good
2018 EX AWARD Best Sports Activation
2018 PLATINUM PRO-AWARD Best in Show
2018 GOLD PRO-AWARD Best Entertainment Sponsorship
2018 GOLD REGGIE Sponsorship and Licensed Property Campaign
2018 SILVER REGGIE Experiential Marketing Campaign
2017 BRONZE CLIO Branded Entertainment
2017 SHORTY Social Good